Name: Andrew Overhill
Job role: Regional Director
Number of years with Premier Education: 6
Number of schools you work in: 26
What did you do before joining Premier Education?
At first, I spent 5 years working in the financial services, then for the next 20 years or so it was in the hospitality industry. I spent most of that time running pubs and restaurants.
How is this industry different from hospitality?
They’re not actually massively different. In many ways they’re quite similar. They’re both very customer-focused and involve a lot of interacting with people. There’s also an element of providing your customers with the best they can get – whether that’s a plate of food or an activity session.
What made you look into being a franchisee for Premier Education?
In many ways I wanted a new challenge in life, something outside the hospitality industry. I’ve always had a lifelong interest in sports, so when I discovered Premier Education, it sort of fell into place. I played rugby, tennis and squash for years. There’s nothing I enjoy more than being out on a court. Also, my son is in outdoor education and I’ve seen the impact he’s had on kids.
Can you describe your process from sign-up to set-up and running?
At the start there were a lot of meeting and talks. I was encouraged to visit other franchisees which was really helpful and interesting. You get great advice from people already in the industry.
A message I kept getting back from the franchisees I spoke to was that the key is commitment and a genuine belief in the industry. Your priority should always be a positive impact in schools and for the kids. That’s what the schools expect and it’s what makes a franchise successful.
What do you like about working in this industry?
I love the fact that every day I’m trying to positively impact children’s lives. Also, it’s so nice to be able to give young coaches an opportunity to develop. The ones that believe in what they’re doing progress really quickly, and it’s really great to see that and know that I’m helping them build their careers.
What do you most enjoy about working for Premier Education?
The specialist support from Head Office. There’s a lot of people at HQ with great insights into their own area of expertise. It really helps to have somebody with their finger on the pulse nationally because it means I can focus on improving my business locally.